Благодарим Вас за то, что написали нам. Мы это очень ценим и обещаем ответить совсем скоро! Команда Freedom PR.
International projects
We are engaged in PR-support of foreign brands in Russia and in organization of cultural events for foreign companies.

About us

FREEDOM PR is a boutique agency uniting professionals
in the sphere of communications, crazy about what they do
Our team consists of 7 staff members and 10 contractors, and together we perform interesting projects of different scales. For 6 years in a row, we invent efficient communication and promotion strategies consisting of the ideas and tools helping your business. We are proficient in painstaking work, we love our Clients with all our hearts, being their reliable partner who is always here for them.
Let's get together on Instagram!
Here I write about PR and Marketing @juliana_freedom_pr
Personal account with dancing
and traveling @go_blondie

Juliana Titaeva

Head of the Agency

9 years in business, including work in the largest international PR agencies on projects with Samsung, Starbucks, Malaysia Tourism, HP, Coca-Cola HBC, STADA, etc. Keeps overall control of the agency’s processes and business development. Knows English also Portuguese.

Anton Verbov

Partner

Proficient in the field of public relations and governmental bodies. 15 years in business. Has built career from the Assistant to the Editor-in-Chief to the head of Communication Department in RIA Novosti. Responsible for joint projects with government bodies and the non-commercial sector. Knows English.


Our advantages
Experienced
team
All our account managers are over 30 years old and have at least 8 years of experience. They know the market and trends. Our specialists are calm and reasonable, always think ahead and only lead 3-4 projects at the same time. Each of them has a hobby (by the way, it is a criteria to be accepted to the team).
Caring for employees
Agency employees are paid above the market average, and we make sure they don't overwork (unusual, but that's the point of Freedom). As a result, we have got a motivated team, high efficiency and glowing eyes of employees.
Involvement in your project
We run projects as if they were our own. We pay a lot of attention to each Client. We sincerely worry about our common issues and happy for our common victories.
It's safe and convenient
with us
We work according to KPI (we prescribe volumes and terms of media list in the contract), we guarantee complete transparency and certainty. At the same time, we regularly send clear reports where the result can be seen in numbers.
Courtesy and competence
There are only nice, educated people in our team. We are extremely polite always and to everyone, regardless the circumstances. Business Ethics and Compliance Policy are very important to us not only with clients but with journalists and, of course, with each other too. Actually, we are very friendly by nature:)
Standardized speed and accuracy
Although we are not a big agency, we have clear work quality standards. For example, the response time to Clients’ letters is no longer than 2.5 hours (usually it is much faster), responses to journalists take minutes, and reporting on time for the Client is sacred for us.
Increasing the loyalty of journalists to your business
Journalists receive from us only proper materials and high-quality photos, extremely useful news and invitations to fascinating events. Due to comfortable co-operation with us, journalists form and increase loyalty to our Clients’ brands, they contact us for the information more frequently and make publications about you more often.
Professionalism and efficiency
We cooperate with journalists of both large federal editions and highly specialized ones, as well as with all types of bloggers. This fact and our knowledge of how to deal effectively with them guarantee success of every PR campaign.
Company statistics in numbers
We not only love our work itself, but we also love to evaluate its results! Check them out:
6
years we have been developing effective PR strategies
48
Successfully completed projects
>11500
publications about our Clients were published in business, socio-political, lifestyle and specialized media
>80%
of clients have been working with us for more than 2 years or have contacted us again.
>1500
journalists and bloggers working with various themes are included in our agency base
comment
Leo Lederman
HOM Brazil CEO

«During the 2018 FIFA World Cup in Russia, together with Freedom PR

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Ekaterina Aleshina
Communications Manager HP Inc. in the countries of Eastern Europe, the Middle East, Turkey
HP Inc.

«When I was responsible for international communications for Coca-Cola HBC in Russia, Juliana held

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Elena Titok
Forbes Life travel columnist

«Today, when the number of PR agencies is mushrooming it is a true find to meet

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Irina Ratina
CEO of the Retail TECH industry conference
Retail TECH

«I have known Juliana since 2014. Back then I was the head of the sales department at Samsung Electronics,

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Mikhail Alenushkin
CEO,
CRESCO Finance

«We thank the Freedom PR team for the long-term joint work on information support

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Alexander Sysoyev
Founder of the Russian Restaurant Festival,
SysoevFM, the Privileges Project

«For several years in a row, different restaurant projects by Freedom PR

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Alexey Zakharov
Сo-founder of the
Strong Group Management Company

«PR in restaurant business is first of all a correctly built strategy,

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Alexandr Shishkin
Managing partner of
wine bars Brix

«We have been working with Freedom PR for more than 5 years.We like their professionalism,

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Darya Yuryeva
Journalist
TASS News Agency

«Amid the things constantly changing, we put special value on such qualities as

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Sergey Knyazyan
Former manager of the
Osteria Bianca restaurant

«Freedom PR is one of the best agencies I have ever worked with during 11 years

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Vitaly Leibin
Chief editor of the
«Russian Reporter» magazine

«I was glad to find out that experts from Freedom PR not only pay attention to the private sector,

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Dmitry Gaidash
Project manager
Zoom.CNews

«Juliana is always ready to promptly take on a request,

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Alexander Malyarevsky
Columnist
CRN.ru

«I met Ms. Titayeva at work. Back then she was an employee of a large agency and 

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Darya Kasyanova
Presenter, Radio
Silver Rain, Editor-in-Chief, barnayakarta.ru

«Journalism in the world of restaurants and bars is a huge ocean of information

Read completely

 

previous reviews
more reviews
Questions and answers
What business tasks does PR help to solve?

A PR strategy must necessarily be correspondent to the objectives of marketing and business in general. Thus, the tasks that PR helps to solve include:

  • attracting investors;
  • creating the expert status of the head of the business;
  • entering new markets;
  • compensating the competitors’ advantages;
  • increasing the loyalty of the target audience to the brand;
  • launching new products and services into the market, etc.
Does PR Affect Sales?

Yes, PR affects sales like any other part of marketing. Of course, a potential consumer will rather buy from a company with a good reputation than from one about which he knows less or nothing at all. It is important to understand that PR strengthens the system of marketing and sales in the company and does not replace it. It is one of the points of contact with the target audience.

Why is PR publishing better than advertisements?

Firstly, the credibility of the editorial material is much higher than of the commercial material marked “as advertised”. Secondly, the agency's work to create the material and ensure its release in the media costs less than placing the same material in the same media on a commercial basis.

 

Even multiple ad placements will not build your reputation because it is impossible to buy one. It can only be worked out, and it is a work in common of the agency with the Client.

How is PR effectiveness measured?

Every month, it is assessed (in those comprehensive reports that we have mentioned) according to the following indexes

  • number of publications;
  • number of views;
  • coverage of the target audience;
  • saved advertising budget;
  • citation of the media (how often it is referred to by other media) and its influence, and other.

If we keep your social network accounts, then these are:

  • number of posts;
  • coverage;
  • involvement;
  • comments;
  • interactions and other.

If we also organize events, then these are:

  • number of participants;
  • number of registrations;
  • guest reviews;
  • coverage with the media;
  • activity of participants;
  • number of partners and many other.

 

Look at the standard for our report. It contains a complete list of performance indexes for each type of work, that give a clear picture of how well we have worked together. Of course, for each Client, the report will take its own special form, because all projects are individual. But we want to show you that we bring real benefits to the business, assessing our work in the most detailed and understandable way.

How else is PR efficiency measured?

Monthly reports are in fact an assessment of how well PR strategy is working. We always keep our finger on the pulse of the first results

 

In the medium term, the effectiveness of PR begins to manifest itself in increasing awareness and level of trust. The cost of an advertising lead decreases, journalists of the target media begin to show loyalty and send requests on their own. It makes it much easier to establish new partnerships, or even your potential partners come to you on their own.

 

To measure the long term result you just need to understand whether the business problem has been solved or not? Of course, you also need to analyze the effectiveness of other marketing tools, not just PR.

 

For example, the business task was to increase sales. There was a number of publications about you as a part of a PR campaign aimed at generating interest to the company among the target audience. The reports show that people started to search for you in Google more often and the number of organic traffic to your website has grown, and there has been an increase in subscribers in social networks. Advertising performance is excellent as well, but sales have grown very weakly. In this case, it is necessary to analyze the work of the sales department.

 

If all marketing tools are performed well, then PR has the best effect on the growth of financial performance.

What are the working conditions and payment procedure?

We are engaged in both subscription services and individual projects.

 

For example, we can easily hold an effective press event or carry out a PR campaign supporting a new product, or engage in raising the expert status of a leader, organize his speeches at niche events and prepare him for the participation.

 

We are always happy to discuss an interesting new project.

 

The minimum subscription period is 3 months.

 

All amounts, terms, list of media and other important nuances will be detailed in the contract.

 

We work on advance payment base (at least 50%).

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How we are working
01

Getting acquainted

We receive a completed brief from you, then we arrange a meeting in person or online. We delve into the specifics of your company, formulate the goals that you want to achieve. We tell about ourselves and how we can be useful.

02

Making an offer

Within a period of up to two weeks (sometimes it takes two days, in case of smaller projects) we prepare an offer with clear KPIs. Then we arrange a meeting and make a presentation, discuss the details and make adjustments, if necessary.

03

Signing the contract

All approved KPIs, terms of work and other significant nuances are included into the contract. After receiving the prepayment, we approve a detailed PR-plan (tactical action plan) and start working.

04

Working on the project

Your account manager is always in touch with you, and you have online access to the approved PR plan and can see the progress of its implementation. We promptly discuss working points and during working process suggest new ideas and initiatives. Our team will always help you with advice on marketing-related issues (and often on other related issues) and is ready to back you up at any time.

05

Reporting

With the frequency stipulated by the contract we provide you with a detailed and understandable report where you can see the results of the work enjoying your own and our common success.